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All Posts By

Henrik

StyleLight News – Dealer Statistics & New Volvo V60CC

By | News

In this post we go thru some dealer visitor statistics from real dealer.

The image above shows how many visitors that have entered different models for the selected country, in this case Sweden.

We can clearly see that the new XC60 -18 was a winner followed by the XC40 -18.

Both these cars are SUV types and our analyze is that these model are very popular by families with kids. That’s why they are more visited then the sedans and station wagon models.
It will be interesting to see it the all new Volvo V60CC will be a competitor for these models in terms of number of visitors.

If we look at the Volvo V90 -18 in this chart it draws our attention that its visitor rate is pretty low compared to the XC60 -18.
There could be some factors related to this:

  • The vehicle is not located in a “hot” spot at the dealership which causes the visitors to miss it
  • The vehicle is not equipped with accessories that are attractive for the current country
  • The vehicle is mostly purchased to be used in company fleets

The second image shows a chart how visitors are moving around the vehicle.

In this chart we can see that the Volvo XC40 -18 is the model which have the most interest of the trunk. This is probably due that the Volvo XC40 -18 is the smallest SUV in the XC family and visitors like to see if this model has enough trunk capacity as a daily driver car.

One way of convincing the visitors about the trunk space is to have a Volvo XC40 on display that the trunk has been loaded with family items like stroller, shopping bags etc.

The last chart shows for how long the visitors stay in the vehicle.

In this chart we can see that most visitors are not sitting more than one minute in the driver seat in order to feel the car from inside. The vehicle model that have most visitors sitting between one to two minutes is the Volvo V90CC -17.

A short sit duration could mean that the visitor is not relay interested in the specific model, it’s a more peak visit to see what it’s all about.

But the number of minutes a visitor stay in the driver seat must be corelated to number of sales of the specific model in order to tell if a short sit duration is a positive or negative sales aspect.

 

The StyleLight visitor statistics data is available at our customer portal. This portal gives a statics overview of dealer visitors for different models and counties.

New firmware v3.19.1.1

Features – Volvo Cars

  • Added support for the new V60CC II

– engineering perfection –

See StyleLight 2 for more information.

StyleLight News – ‘End-of-Life’ – SALE 50%

By | News

The StyleLight 2 have come to an “End-of-Life” stage and will not be supported after 2019-12-31

With this announcement the StyleLight 2 is now on SALE with up to 50% OFF the list price!

The StyleLight 2 come to a price of only 2 495,00 SEK 4 995,00 SEK

This is a great opportunity to purchase a professional demo tool to your Volvo showroom and put new cars on display as Christmas holidays are closing in. A car in demo setup not just looks more attractive it also enhances the customer experience in your showroom.

Soo hurry up and place you your order before the StyleLight 2 runs out of stock!

The StyleLight 2 comes always loaded with the latest version and if you place an order now you will also get an exclusive StyleLight key ring (see below) for Free.
This key ring is perfect to attach to the vehicle key, then you can easily see if the car have a StyleLight inside…

Take me to the web shop

~ visualize perfection ~

StyleLight News – The new Volvo S60 – MY19 – ABL

By | News

Latest firmware includes a beta version for the new Volvo S60II.

It also comes with support for Volvo Cars MY19 profiles and a new “Active Bending Light Demo” for Volvo Cars V60II, S90, V90, V90CC and XC60II MY19.

New firmware v3.18.6.1

Features – Volvo Cars

  • Added support for the new S60II (beta)
  • Added support for S90/V90/V90CC MY19 inc. new headlights
  • Added support for XC90II MY19
  • Added support for XC60II MY19
  • New “Active Bending Light Demo”

– visualize perfection –

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight News – Update for Volvo XC60II headlights

By | News

Latest firmware supports the updated headlight changes made from structure week 2018w02 of the Volvo Cars XC60II.
The changes of the headlights did turn off the lights when demo mode was started.

New firmware v3.18.5.0

Features – Volvo Cars

  • Fixed issue with XC60II MY18 (2018w02-) headlights going off after demo mode started.

– visualize perfection –

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

Geneva Motor Show – The new Volvo V60 – Updates

By | News

race display is proud to announce that once again Volvo Cars have chosen to use the StyleLight at the Geneva Motor Show as demo tool for their lineup of cars on display this year.

The latest firmware comes with full support for the new Volvo V60 MY19.

We have also added a new demo to the Volvo XC40.
The “Driving demo” simulates a driving sequence in the instrument cluster with speed- and tachometer moving as the cars was driven by a person.
This will give more life to the presentation of the car.

The firmware includes updated profiles for the Volvo V40 & V40CC MY19.

New firmware v3.18.3.0

Features – Volvo Cars

  • Added support for the new V60II MY19.
  • Updated profile for V40/V40CC MY19.
  • Added “Driving Demo” sequence for XC40

– visualize perfection –

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

2017 LA AUTO SHOW

By | News

race display is proud to announce that Volvo Cars have chosen to use the StyleLight at the 2017 LA Auto Show as demo tool for their lineup of cars on display this year.

At the site we test a new firmware for the StyleLight with full support for the new coming headlights in the 90-series.

As the cars are running StyleLight, Volvo Cars can also track how many visitors that have entered each car under the event with the Vehicle Statistics function.

 

– visualize perfection –

 

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

Driving (Auxiliary) Light Controller for the new Volvo Cars XC60

By | News

race display has developed a state of the art driving light controller, the LIGHTNING XCU8025.

The XCU8025 works with the new Volvo Cars XC60 which have digital (CAN) controlled head lights. XCU8025 automatic turns off the driving lights when your vehicle detects another vehicle in front of you as it works together with the Auto High Beam (AHB) function in the Volvo Cars XC60 when it’s activated.

Some of the features of XCU8025:

  • 20 A output
  • 9 – 30 V
  • IP68 rating (waterproof)
  • Reverse polarity and short circuit protection
  • Over-current Protection 20 A
  • Solid-state relay output
  • E1 approval
  • CE compliant

This is not all the XCU8025 has a feature so you don’t need to install a disable switch in the cockpit as you can easily enable/disable the control of the driving lights with a configuration flash sequence.

So, the installation is super easy as all components will be located in the engine bay as the XCU8025 is water proof (IP68).

The XCU8025 also has a failsafe mode which turns off the driving lights if it detects any faulty state.

Beside the support of new digital head lights, it also supports old analog control with two inputs, one for high beam signal and one for optional disable switch. The XCU8025 triggers on positive analog high beam signal.

Our partner and distributor Modernum have developed an 8025 kit with a high-grade wiring harness which is tailor made to suite the new Volvo Cars XC60 so the installation becomes flawless.

With the 8025 kit from Modernum your will not stumble in the darkness…

Please contact Modernum for order and information:
info@modernum.se
www.modernum.se

 

– visualize perfection –

StyleLight News – StyleLight for the new Volvo XC40

By | News | No Comments

race display is proud to announce that once again the StyleLight support the latest release from Volvo Cars – the new Volvo XC40 at the press release in Milano, Italy.

The latest firmware comes with full support for the new Volvo XC40 MY19 and it’s new advanced electronics.
As for the Volvo XC60 the XC40 also have the new head lights which we have tuned in demo mode to create a uniform “Thor’s Hammer” light. With the right amount of intensity to not blend the visitors but at the same time enough brightness to draw attention when running in demo mode.

New firmware v3.17.9.1

Features – Volvo Cars

  • Added support for the new XC40 MY19.

– visualize perfection –

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight News – LAND ROVER – RANGE ROVER SPORT & Free Upgrade*

By | News

We are happy to announce that StyleLight now supports the versatile LAND ROVER – RANGE ROVER SPORT.

It’s as easy as ever to start the demo mode on the LAND ROVER – RANGE ROVER SPORT. Just connect the StyleLight to the OBDII connector and wait 30 seconds and the RANGE ROVER SPORT is ready for the showroom.

We have now made all StyleLight firmwares that are older then 12 month free for upgrade. Customers who don’t need the latest vehicle models or functions can now upgrade their devices to firmwares that are older then 12 month for free.
To get your devices upgraded to the latest free firmware, please download and install the StyleLight Studio
After installtion is completed connect your StyleLight device to the computer via USB and follow the instructions for upgrade.

New firmware v3.17.7.9

Features – LAND ROVER

  • Added support for RANGE ROVER SPORT MY17
  • Added support for RANGE ROVER SPORT MY16

Features – Volvo Cars

  • Added support for S60 & V60 MY18
  • Added support for S60CC & V60CC MY18
  • Updated profile for S90 / V90 / V90CC MY18

 

*Firmwares that are older than 12 month are free for upgrade.

If your device doesn’t have a GOLD License or if it has expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight News – JAGUAR F-PACE & Auto Hibernate

By | News

We are happy to announce that StyleLight now supports the stunning JAGUAR F-PACE.

It’s as easy as ever to start the demo mode on the JAGUAR F-PACE. Just connect the StyleLight to the OBDII connector and wait 30 seconds and the F-PACE is ready for the showroom.

We have also added a new feature called “AUTO HIBERNATE”.
With this function you don’t have to set any time when the car should go to “sleep”, for example when the store is closed, the StyleLight will take care of all this.
As soon as the lights in the showroom are turned off the StyleLight will put the car to sleep after 10 seconds.
When the store opens and the lights are turned on in the showroom the car will wake up and enter demo mode by automatic.

New firmware v3.17.6.2

Features – Jaguar

  • Added support for F-PACE MY17

Features – Volvo Cars

  • Added vehicle option AUTO HIBERNATE for:
    X60II
    S90/V90/V90CC
    XC90II

If your device doesn’t have a GOLD License or if it has expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight News – New Dealer Sales Tool the “Vehicle Statistics”

By | News

It’s finally here, the latest feature in our StyleLight 2 products, we are happy to announce the new function – “Vehicle Statistics”

The vehicle statistics function is aimed to give both dealers and market companies more information and understanding of what vehicle models that are of interest for the visitors and customers.

With this function, you can easily see what vehicle models that are most visited and which areas are hot zones of the car in the visitor perspective.

It also generates data that show you for how long the visitor is spending time in the car when it’s on display.

The current release generates the following Vehicle Statistics charts:

  • Device Status
  • Demo Time
  • Vehicle Access (Hot zones)
  • Duration (The duration of a visitor in the vehicle driver seat)
  • Position (The position of the driver seat)

These functions can be used to understand the market and optimizing the presentation of the cars to increase the visits and sale of the different models.

The new functions are located under the “Device Portal”. Which is visible in the menu at www.racedisplay.se as soon as you have logged in to the site.

menudeviceportal

The Device Portal also gives you a great overview of the devices you have added to your account and the status of each. It gives you an easy access to purchase device License whenever it’s needed.

The new Vehicle Statistics function is included for devices that have a valid GOLD License.

– visualize perfection –

If your device doesn’t have a GOLD License or if it has expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight News – Geneva Motor Show & the new Volvo XC60

By | News

race display is proud to announce that once again Volvo Cars have chosen to use the StyleLight at the Geneva Motor Show as demo tool for their lineup of cars on display this year.

The latest firmware comes with full support for the new Volvo XC60 MY18 and its new advanced headlights.
We have put a lot of work on tuning the headlights intensity so they create a uniform “Thor’s Hammer” light. With the right amount of intensity to not blend the visitors but at the same time enough brightness to draw attention when running in demo mode.

New firmware v2.17.3.7

Features – Volvo Cars

  • Added support for the new XC60II MY18.
  • Updated profile for S60L PHEV MY17.
  • Reduced outside noise for XC90II, S90/V90/V90CC & XC60II..

– visualize perfection –

If your device doesn’t have a upgrade license or if it have expired, please go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight 2 News – Fresh Cabin & Manual Time

By | News

New firmware v2.17.2.2

We are continuing our work as world leader in embedded vehicle demo systems.
The Geneva International Motor Show 2017 is opening the doors in a few weeks and race display will be on site with products.
We are also working on an exciting project that will be released in a couple of month.

List of new features:

General

  • Updated web interface and layout

Volvo Cars

  • Updated timer function with manual system time setting.
  • Added “HUD Demo Mode” as vehicle options for XC90II & S90/V90/V90CC.
  • Added “Ride Height Adjustment” Action for S90/V90/V90CC.
  • Added “Ride Height Demo” for XC90II & S90/V90/V90CC.
  • Improved cabin climate for XC90II & S90/V90/V90CC.
  • Added automatic “Vehicle Message Clear” for S90/V90/V90CC.
huddemo

 

 

If your device doesn’t have a upgrade license or if it have expired, go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

StyleLight 2 News – Volvo V90CC and loaded with new functions

By | News

New firmware v2.16.11.1

Ride Height Adjustment for air suspension on XC90 II
With this new action the ride height can be adjusted relative to current height.
So if you like to rise the ride height on the front axle by 5 mm, just increase the value on the FRONT button and press APPLY.
The StyleLight will now calculate the requested height values and do a auto adjustment on the vehicle.
It’s also possible to do a normal ride height calibration by measuring the distance between wheel cap and wheel arc.

xc90ii-ride-height-adj-action

Power Off with DTC Clear on all Volvo models
To power off the Demo mode with a final vehicle DTC (Diagnostic Trouble Code) clear press and hold the Hazard button for 10 seconds.
After 10 seconds the StyleLight will start to power down the demo mode. The sequence is completed when the hazard lights start to flash.

Vehicle Locked Mode for XC90 II, S90, V90 & V90CC
If you need to lock the vehicle in demo mode, please press and hold the “Lock” button on the driver door for 10 seconds.
When the StyleLight enters Locked Mode it will activate the turn indicator lights and wait for the vehicle to be locked with the remote control.
As soon as the vehicle is armed and the double locks in doors are activated the turn indicators will be turned off to indicate completion of Locked Mode.
If the vehicle is disarmed the StyleLight automatically return to normal demo mode. This will also happens if the vehicle is not locked within
40 second after activation Locked Mode.

Driver Alert Message Demo on XC90 II, S90, V90 & V90CC
A new action is added to show the customer how it looks like when the vehicle is informing the driver about taking a break.
This action is activated thru the web interface.

Full list of features:
Volvo Cars

  • Added support for all new V90CC
  • Added “Ride Height Adjustment” Action for XC90II.
  • Added “Driver Alert Message” Action for XC90II, S90, V90 & V90CC.
  • Added “Power Off” Action with DTC clear on:
    S60/V60/V60CC/S60CC
    XC60
    V70/XC70
    S80
    XC90II
    S90/V90/V90CC
  • Updated “Vehicle Locked Mode” for XC90II, S90, V90 & V90CC.
  • Updated “Air Suspension” Option to be temporary and not permanent
    setting in vehicle.
  • Automatic “Vehicle Message Clear” on XC90II.
  • Fixed fold mirrors problem on XC90II, S90, V90 & V90CC.
  • Added “Head Up Display Demo Image” as a Vehicle Option

If your device doesn’t have a upgrade license or if it have expired, go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.

10 YEARS anniversary up to 20% OFF !!!

By | News

It has been 10 years since we launched our first StyleLight product.
The first StyleLight device was used at the launch of the Volvo S80 at Geneva Motor Show in 2006.

Since this date we have been a world leading company in embedded vehicle demonstration systems.
All details and functions that we invent are driven by the passion of creating a masterpiece.
We continuously look for new ways of demonstrating and marketing vehicles in the best and most enjoyable manner, not only for the visitor but also for the sale person.
We are at the moment developing new functions that will give the StyleLight a new dimension like nothing else.

We like to thank you all for the last 10 year and we are looking forward for the coming once!

To celebrate our 10th year anniversary we will have up to 20% off in our web shop and some new license options.
To the Web Shop

StyleLight to Down Under

By | News

Another set of “StyleLight Power Kits” is being shipped around the world.
This time the destination is far away, no less than 16000 km down to Australia.

StyleLight 2 News

By | News

New firmware v2.16.7.6

Features

  • Reduced webserver startup time

Features – Volvo Cars

  • Added support for XC90II MY17.
  • Added support for S60 & V60 MY17.
  • Added support for S60CC & V60CC MY17.
  • Added support for XC60 MY17.

If your device doesn’t have a upgrade license or if it have expired, go to our web shop for purchase of GOLD license.

See StyleLight 2 for more information.